Photosynthesis or the transformation of light into energy comes from the Greek photo meaning "light" and synthesis, meaning "putting together" or "composition".
I was drawn to the name photosynthesis for two reasons: 1. Light and composition are two of the most important elements to any photo or piece of art. 2. Starting my digital image studio would lead to many tranformations, beginning with my own personal transformation from corporate to entrepreneur.
Logo: Koru (the spiral) The Koru is the Maori name given to the new unfurling silver fern frond and symbolizes new life, new beginnings, growth, strength, harmony and peace. It is an integral symbol in Maori carvings and tattoos. I came across this symbol on my trips to Australia and New Zealand and thought it would be a perfect as the photosynthesis logo. |